Business Library

Every guide you need to build your business

Practical, industry-specific guides for every stage of your sleep consulting journey. Browse by topic or use the filter to find exactly what you need.

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SETUP & LEGAL

How to Register Your Business

Learn how to legally set up your sleep consulting business, from registration and insurance to contracts and compliance.

NICHE & SPECIALIZATION

Learn how to specialise, define your ideal client, and how to become the obvious choice in a growing market.

FEELING OVERWHELMED?

Know Exactly What To Do Next

Mapping out the client journey gives you clarity on what to build, what is missing, and what to prioritise next.


PRICING STRATEGY

Learn how to price your sleep consulting services, from setting your first rates to raising your prices over time.

PACKAGE DESIGN

How to Package Your Services

Design sleep consulting packages that sell. Learn what to include, how to structure your offers, and what clients actually want.

PAYMENT POLICIES

How to Handle Payments

Set up payment systems, deposits, and clear policies for your sleep consulting business, to get paid professionally.


FINDING CLIENTS

How to Find Your First Client

Learn where sleep consulting clients come from and how to attract potential clients, even when you're just starting out.

DISCOVERY CALLS

How to Run Discovery Calls

Master the discovery call as a sleep consultant. Scripts, objection handling, and strategies that turn leads into clients.

REFERRALS

How to Build a Referral Network

Build a referral network that keeps your calendar full. Learn how to generate word-of-mouth business as a sleep consultant.


SOCIAL MEDIA MARKETING

How to Use Instagram to Attract Clients

Grow your sleep consulting business on social media. Instagram strategies, content ideas, and posting systems that actually work.

EMAIL MARKETING

How to Use Email to Convert Followers

Build and grow an email list for your sleep consulting business. Lead magnets, nurture sequences, and email strategies that convert.

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WEBSITE & SEO / AIO

How to Build a Sleep Consulting Website That Converts

Build a sleep consulting website that ranks on Google and converts visitors into clients. SEO/AIO tips, page guides, and website best practices.


TOOLS & SOFTWARE

The Best Tools for an Effective Business

Find the best business tools for sleep consultants. CRM, scheduling, invoicing, and software recommendations to run your business efficiently.

Coming Soon ➔

CLIENT MANAGEMENT & ONBOARDING

How to Onboard New Sleep Consulting Clients

Create a smooth experience for sleep consulting clients. Intake forms, welcome sequences, and client management systems explained.

GOOGLE & WEBSITE

How to Set Up Your Google Business Profile

Your Google Business Profile is the most underrated free tool a new sleep consultant has. Here is how to set it up, optimise it, and use it to get found.


PASSIVE INCOME

How to Create an Online Course

Create passive income as a sleep consultant. Online courses, and other revenue streams that work while you sleep.

HIRING & TEAM BUILDING

When and How to Bring on Support

Learn when to hire and how to build a team for your sleep consulting business. VA, associate consultants, and outsourcing guidance.

AGENCY & GROUP PRACTICE

How to Grow Beyond Solo Consulting

Scale your sleep consulting business with a membership that provides you with monthly recurring revenue.

Ready to skip the setup work?

Done-for-you templates and systems, so you can focus on clients, not spending weeks on tech, copy, or design.

© 2021-2026 Sleep Consultant Business by Rianna Hijlkema. All Rights Reserved.