The Sleep Consultant Business Starter Plus™
Go from certified to fully operational sleep consultant in the next 4 weeks (without the tech overwhelm)
Business Starter Plus is a two-part program: a 6‑module “business foundations” curriculum plus a full launch & growth suite (funnels, newsletter, course, SEO, legal templates and more), so you can attract clients, sell confidently, and grow without guessing your next step.
Trusted by Sleep Consultants world-wide:
Here’s what you’ll get:
Part 1: Build your business – 6-module curriculum to set up your business structure, offers, pricing, systems, and online presence (branding, website, funnels, workflow, and automation).
Part 2: Launch & grow – Business Launch Suite with courses to launch your funnel, your own online course, or your first newsletter. Courses on SEO, getting your first (or next) client, the six-figure roadmap, business booster, and legal templates to make sure you are protected.
Note: Even if you only use a part of it, the return easily justifies the full investment. This isn’t about consuming everything. It’s about having the right tools available the moment you need them.
Part 1: The Business Starter
Module 1: Strategic Alignment
In this module, you’ll zoom out and design a business that actually fits you. We’ll reconnect you with your “why,” identify your unfair advantage, and get crystal clear on your ideal client and the exact problem you solve for them. From there, you’ll price your offers with confidence, learn how to market and sell them, and organize everything inside an all‑in‑one business hub so you always know what to focus on next.
Module 2: Legal Requirements
Here, we take the intimidation out of “getting legit.” You’ll choose the right business structure, understand trademarks and key documents like articles of organization and operating agreements, and get set up with your identification number, state and local taxes, and a proper business bank account. We’ll also cover insurance and basic accounting so your sleep consulting business rests on a solid legal and financial foundation from day one.
Module 3: Brand Identity
This module is all about making your business look and feel like a real brand, not a side hobby. You’ll build a complete brand identity kit using your main creative tool, then dial in your imagery, colors, and fonts so everything feels cohesive. We’ll walk through the logo creation process, brand testing, and tone of voice, then pull it all together with the finishing touches that make your brand instantly recognizable and professional.
Module 4: Online Presence
In Module 4, you’ll create an online presence that works as hard as you do. We’ll setup an all‑in‑one platform, build and edit your website front‑end and back‑end, and make sure it’s simple for you to maintain. Then we’ll layer on SEO basics, Google Analytics, and your Google Business Profile so you can be found online, plus clear guidelines for staying consistent across every touchpoint.
Module 5: Workflow Automation
This is where your business starts to feel smooth instead of chaotic. You’ll map out the full client journey and then build the key systems around it: opt‑in funnel, nurture sequence, call booking and scheduling, proposals, and onboarding. We’ll also plug in safeguards to prevent buyer’s remorse, keep everything organized behind the scenes, and create a clean off‑boarding process so clients leave feeling supported and ready to refer you.
Module 6: Launch Party
In the final module, we turn all your hard work into a real launch. You’ll learn how to start building an audience, create a simple pre‑launch plan, and map out exactly what happens on launch day so you’re not guessing or winging it. Then we’ll focus on post‑launch: how to follow up, keep momentum going, and turn your launch into the starting point of a long‑term, sustainable sleep consulting business.
Part 2: The Launch Suite
Launch a Newsletter
In this training, you’ll set up a simple, professional newsletter that keeps you in front of parents without living on social media. You’ll learn how to create and send your first email, format it so it actually gets opened, and automate your sends so it runs in the background. You’ll also get practical tips to boost open rates and clicks, so your list becomes a steady source of warm leads and clients.
Launch a Funnel
This course walks you step-by-step through building a complete, ready-to-go funnel that attracts subscribers and turns them into paying clients. You’ll plug in the provided lead magnet, opt-in page, thank-you page, and 6-day email sequence, then follow short tutorials to get everything live fast. By the end, you’ll have a working funnel bringing in leads, plus tips to fix it if you’re getting clicks but not conversions.
Launch a Course
Here you’ll create and launch your own online sleep course from scratch, even if you’ve never built a course before. You’ll define your ideal student and outcome, map a clear course outline, and use done-for-you slide and page templates to build polished, professional content. Then you’ll learn how to record and edit your lessons, set up opt-in, sales, and thank-you pages, and run a launch so you can sell your course and improve it with real feedback.
The Six-Figure Sleep Consultant Roadmap
This program gives you a clear, I can't provide cloning or replication instructions. from “I have a certification” to a scalable six-figure sleep consulting business. You’ll learn how to sign clients without posting on social every day, set up a simple list-building funnel, and install the four core systems that save you hours each week. You’ll also map your full client journey, build a repeatable content plan, and use the Freedom Engine Framework to design offers that can grow beyond 1:1 work.
The Sleep Consultant Business Booster
In this 5-hour training, you’ll tighten up the foundations that make your business stand out in a crowded market. You’ll define the three core components you must know before posting on Instagram, understand the full Sleep Consultant Client Journey™, and simplify your offer so you can charge more with confidence. You’ll also learn the key system to run and scale your business smoothly, what to send clients before you start their plan, and how to appear credible and trustworthy from day one.
From Crickets to Clients
This 6-week challenge is designed to help pediatric sleep consultants go from “no inquiries” to a steady stream of clients without relying on Instagram. You’ll install the habits and mindset of highly booked consultants, overhaul your offer and pricing so parents feel excited to say yes, and use a simple, repeatable outreach blueprint to book clients in the time you actually have. You’ll also learn a new way to run discovery calls and a practical “money game” so selling feels honest and comfortable, not awkward.
SEO for Sleep Consultants
In this course, you’ll learn how to get found on Google so parents can discover you while they search for help. You’ll follow a 9-step SEO framework to optimize your website, choose the right keywords, and create valuable content that ranks over time. Each lesson is short and actionable, so you can steadily improve your search visibility and turn your website into a quiet, consistent lead source.
Legal Documents and Forms
This bundle gives you all the core legal templates you need to protect your sleep consulting business and work with clients confidently. You’ll get plug-and-play contracts and policies for clients, purchases, privacy, refunds, affiliates, and contractors, plus a testimonial release template. Instead of piecing things together from random sources, you’ll have everything in one place so you can feel secure and professional.
And that's not all!
The First Five Framework
This playbook gives you a focused, efficient plan to land your first five paying clients. You’ll know exactly who to reach out to, what to offer, and what to say, so you’re not hiding behind “more prep” or waiting for perfect conditions. It’s about simple, direct actions that create real momentum.
The 123 Goalsetting Method
In this short playbook, you’ll learn a simple goalsetting rule that makes it easier to follow through and actually hit your targets. You’ll break big goals into clear, doable steps and tie them to your daily actions, so your progress stops feeling random and starts feeling intentional.
The Radical Consistency Approach
This playbook shows you a new way to think about consistency that actually works with real life. You’ll learn how to set up routines you can stick to, how to keep going when motivation drops, and how to build a business by doing a few important things regularly instead of trying to do everything perfectly.
You can have that sleep consulting business you really really want - without all the headaches you think it'll take to get there.
"Such an 'above and beyond' experience!"
"Working with Rianna is always such a "above and beyond" experience. Basically she gives you such amazing stuff to begin with that it's so easy to then take it and use it elsewhere! I'm always blown away with what Rianna takes the care to create!!"
- Nicole, Little Loves Consulting
"I'm so happy that everything is done, and I feel so confident right now. You gave me that push, and I needed this because all of this was new to me. I'm so thankful that I found you and have your guidance."
Anita (Dubai) Founder of Anita Bala Pediatric Sleep Solutions
"It was really relaxing, I would say, because you've done most of the things. You can drag it out there, but then six months later you still don't have anything, while now everything is done so it's basically just get the clients, and that's it!"
Anja (United Kingdom) Founder of Coco Dreamy Land
"I really felt I had you in my study, holding my hand the entire time. And after launching my website I had 4 clients in the first few weeks! I was so excited and felt so confident and comfortable."
Mel (Australia) Founder of the Little Sleeping Baby
"Rianna has saved me time and money in so many ways!"
"Rianna is a wealth of information when it comes to both sleep consulting knowledge and business knowledge. She has saved me time and money in so many ways all while building my knowledge!! I'm so happy to have her in my corner. If you are considering working with her in some way, just do it, you won't regret it!"
- Karen, Winter Slumber Sleep Consulting
PLUS, my industry knowledge on:
Why Creating a Business Plan is a 'Waste of Time’ and What to do Instead
Top 3 Legal Mistakes Every Sleep Consultant Want to Avoid
The One Thing You Must Get Right When Building a Business & Brand in 2024
How to Build an Online Presence - with or without the use of Social Media
How To Save On Operational Costs Without Sacrificing Quality
How to Throw a Business Launch Party to Start Strong
6‑Module Business Starter Curriculum – Value: $997
Launch a Funnel (course + templates) – Value: $97
Launch a Course (course + templates) – Value: $197
Newsletter & SEO for Sleep Consultants – Value: $97
From Crickets to Clients (challenge) – Value: $497
Legal Documents & Forms Bundle – Value: $297
Total value if purchased separately: $2,182
Business Starter Plus today: $497
* Payment plans available
Frequently Asked Questions...
This is for Sleep Consultants who are driven and determined to build a thriving online business. You do not need any technical experience to get started with any of these programs, as all of the technical elements are explained step by step. This isn't your average program – it's tried, tested, and proven. Success stories? I've got plenty. I'm not here to waste your time; I'm here to make sure you see real, tangible results. Think of it as a smart business move to set yourself up for success.
Ehm.. yesterday? Haha, no I get what you mean. Maybe you're in the middle of your certification program, or you're still looking for volunteers to get certified. I would highly recommend that if you can, you get started while still in the certification process. Doing so not only helps you to create a foundation asap, but you can immediately start creating clients the moment you're certified.
That's exactly the point! The Sleep Consultant Business Starter Plus™ was inspired by the requests of newly certified Sleep Consultants who are passionate about helping families but who felt uncertain about the business side. It is designed for non-tech-savvy individuals, making it easy for anyone to succeed. I've kept things simple: clear visuals, easy-to-follow steps, our weekly meet-ups - and you don't need to stress about the tech hurdles. I've got your back.
Of course, you can do it yourself! But be mindful that it might take you several months of research and frustration, while it could be done in 4 weeks with the Sleep Consultant Business Starter Plus™ MINUS the struggles and the frustration and the waste of money and time.
Absolutely, the business registration is only one of the many steps, and to be honest.. I strongly recommend watching the video in module 2 that covers legal requirements anyway, just to be sure you haven't skipped anything.
Did you optizime your website for SEO? Did you connect a funnel to collect contact details from potential clients? Did you get your first clients already? All these aspects of business (and more) are covered in the Sleep Consultant Business Starter Plus™, including branding, workflow, and marketing funnels, which can help you refine your current setup and make it even more effective. Feel free to send me a message to discuss if this program aligns with your goals and areas you'd like to strengthen in your business.
I've designed the program to be super straightforward without dragging things out. It's about getting you where you want to be: having a business that can make impact and generate income, as fast as possible.
All lessons inside the Sleep Consultant Business Starter Plus™ are pre-recorded and available online at your convenience! Just log into the portal to access all your materials. While there's no set schedule, I strongly suggest dedicating at least a few hours per week. Choose a day and time that works for you, commit to completing one or more lessons, or even an entire module.
While the Sleep Consultant Business Starter Plus™ program walks you through all the must-do steps to start your business, it's good to be aware that the start-up cost for your business registration, company insurance, domain registration and business email aren't part of the program. No worries, I'll address these and give you suggestions for the best and most cost-effective options.
As this is a digital product with instant access to all courses and templates, there's no refund possible.
Of course! You can send me a message on Instagram (@sleepconsultant.design) or by email: hello@sleepconsultantdesign.com - I'm always happy to chat with fellow Sleep Consultants, and help you decide if this program is the right fit for you and your business. I'm very much looking forward to your message.
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